what are CPL, CPE ?

[Johnny]

what are they never heard of it.

[jkcity]

I don't know myself, my guess is its

cpl - cost per lead

cpe - cost per email

Then again they could be anything.

[Czar]

Those would be my guesses, too.

Where did you see these written, Johnny?

[Johnny]

I think at valueclicks.

[jkcity]

Well Ia m pretty sure cpl measn cost per lead I have seen that before.

cpe is differnt I seen this to mean a few thinsg that I remember,

cost per email aquation.

cost per 1000 emails on your mailing list

cost per an email of a direct mailing.



The thing about these two terms is that they are not exactly standardized, I am sure people only use these type's of terms to confuse people.

If you see any program that uses these terms, or any terms you should also look carfully at what they actually mean by that term as alot of them can be interpreted different ways and bogus programs can sue this to there advantage, Thats why its always best to read how you earn money and not to actually look at terms like cpa,cpm,cpc,cpl,cpe or whatever they decide they will pay you on.