amuthanjrv
New Member
Some people may feel uncomfortable with linking to a competitor’s site. This is an objective topic that has many right and wrong answers. I feel that it cannot hurt you unless you are really overcharging for your product or service. If that is the case, today’s increasingly savvy searchers will probably find your competitor anyway.
Many SEO’s and “Linking Experts” nowadays are trying to establish three or more-way linking schemes. An example would be you link to site A and site B will link to you in exchange. The jury is still out as of the writing of this article as to the damage this may cause if such a scheme is discovered, but I would caution any SEO’s or other web marketers not to be too public about such efforts. As long as all three sites are topic-related, it should be OK, but don’t bet your house on it.
The following style is recommended for writing your Titles and Descriptions. The Title should also be the link to your site, in most cases. Use popular keywords associated with your industry or page-specific product, in order to take advantage of anchor text popularity. However, you should also use your site URL in some inbounds, especially if the URL matches the company name or the DBA, in order to ensure that your URL appears highly in applicable searches. The description should be short and to the point, and include popular search terms as well as synonyms. Mix up your inbound link Titles and Descriptions, in order to avoid seemingly link-spamming. Look at the other links on the page your link will be and try to avoid duplication. Lastly…it is highly recommended that you do not use site-wide links, especially on sites that are not officially related to you in a business sense (part of the same parent company, for example).
Backlinks are very important to search engines because they strive to provide as much relevant content to its users as possible. If a site has many backlinks from relevant other sites or especially “hubs” or “authorities,” it will help your rankings. Some say that “Content is King.” I agree, but feel that linking is certainly a very powerful Queen at the King’s side.
Many SEO’s and “Linking Experts” nowadays are trying to establish three or more-way linking schemes. An example would be you link to site A and site B will link to you in exchange. The jury is still out as of the writing of this article as to the damage this may cause if such a scheme is discovered, but I would caution any SEO’s or other web marketers not to be too public about such efforts. As long as all three sites are topic-related, it should be OK, but don’t bet your house on it.
The following style is recommended for writing your Titles and Descriptions. The Title should also be the link to your site, in most cases. Use popular keywords associated with your industry or page-specific product, in order to take advantage of anchor text popularity. However, you should also use your site URL in some inbounds, especially if the URL matches the company name or the DBA, in order to ensure that your URL appears highly in applicable searches. The description should be short and to the point, and include popular search terms as well as synonyms. Mix up your inbound link Titles and Descriptions, in order to avoid seemingly link-spamming. Look at the other links on the page your link will be and try to avoid duplication. Lastly…it is highly recommended that you do not use site-wide links, especially on sites that are not officially related to you in a business sense (part of the same parent company, for example).
Backlinks are very important to search engines because they strive to provide as much relevant content to its users as possible. If a site has many backlinks from relevant other sites or especially “hubs” or “authorities,” it will help your rankings. Some say that “Content is King.” I agree, but feel that linking is certainly a very powerful Queen at the King’s side.