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/Peo, FreeWebSpace.net
it's best to find an advertiser with the same subject as your site, for which befree or cj are perfect. Or the searchbox, and enter your own search term...
Yea, like Cheap Bastard said, it's the relevance of the site. I've got SearchTraffic and my target audience is pokemon fans so I've got "pokemon" in the search box. It pays me more than $1 CPM. A lot better than those banner ad companies!