I have to disagree, Unlimited/Unmetered is not targeting the uneducated but eliminating potential support troubles or loss of sales.
I will use databases as the example for unlimited.
Any good programmer knows that all you NEED is one database, and you use prefix's on your table names. So with this one database you could install 19 Wordpress blogs, 3 ecommerce sites, 2 Joomla sites. However
why go over the coding hiccups, or database potential problems, or just say "hey just create another database!" Really what is the difference having one database that is 100MB's in size or 10 at 10MB's?
In my experience and this is not the end all, the avg website is under 250MB's the avg databases is 2 - 3, the avg emails is under 10, avg bandwidth less then a few GB's. So yes as a business man, why the heck would I say to the public "I know how much you really need and I am going to to tell you how to do your site." or would I say hey if you need 10 emails, or 20 take them we don't care, as we don't count the number you have.
Take your bandwidth rant, I advertise unmetered bandwidth on my shared, reseller, and vps products. Right next to the word Unmetered is a *, and at the bottom of that page is clean readable text is the following statement.
* Unmetered bandwidth for Shared accounts is in reference to unlimited traffic under 3Mbps. The servers will allow bursts of data to exceed 3Mbps, but not to exceed two hours in one day. This is designed for sites that receive traffic in bursts or streams, or have been recently announced in public forums and have a sudden, but temporary, amount of unusually large traffic. Our unmetered bandwidth package is designed for the website who’s traffic is NOT sustained over 3MBps. If a site is found to be generating a constant bandwidth usage of 3MBps or more, the website will need to be upgraded
So by those numbers I am really limiting my customers to about 1TB of traffic. However why make a big deal out of it as 90% of the shared market does not understand how much traffic their website does NOT use, why loose that sale?
Charles I respect your business model your upfront and tell people that hey if you want more then X number of services we are not your company, and that is great, but at the end of the day its your business model, and again my personal opinion using the word Unlimited or Unmetered is not a lie but a new way to express or say the phrase "We don't bother to count the number of emails, databases, bandwidth, domains, subdomains, etc."
End Rant.