venomx
New Member
Dear John,
Last week we wrote to tell you about a great new money-making opportunity
available to you as a member of the ValueClick network - CPL pop-ups! The
response has been very positive, and many publishers are already enjoying
increased commissions as a result of implementing that product. In the
letter introducing that product, we hinted that there would be even more
great news coming soon, and here it is...
ValueClick is now offering CPM campaigns!
That's right - for the first time in our history, ValueClick is offering
advertisers the options of CPM-based banners, buttons and pop-ups for
their online marketing campaigns. This new development promises great
benefits to you:
*More Revenue Opportunities: This latest addition completes the full set
of online ad-pricing methods that ValueClick offers to website publishers
and advertisers. Whether it's a CPM, CPC, CPL, CPE or CPA campaign that
best fits advertiser objectives, they can come to ValueClick and our
strong network of publishers like you to get it done.
*Multiple Format Applications: The CPM product is very flexible - it can
be used for banners and our new pop-up product!
*Revenue-Sharing Arrangement: The new ValueClick CPM product works just
like others you may have had in the past. The advertiser pays based on
impressions served, and ValueClick shares a percentage of the revenue with
you, after deducting ad-serving costs.
*Auto-Enrollment: Since we believe that all of our publisher partners will
be interested in the opportunity of making more money, we've gone ahead
and auto-enrolled you in the CPM program. If you're interested in being
eligible for these campaigns, you don't need to do anything - you're
already enrolled. Instead, if for some reason you don't want to have CPM
campaigns on your site, you can opt out by sending an email to
help@valueclick.com with 'CPM opt out' in the subject line.
We are very proud of this new development, and we have already started to
promote it in the marketplace so we can all begin to make more money right
away. Our commitment is to constantly develop new products that are
attractive to advertisers and lucrative to our publisher partners.
We're always interested in your feedback -- if you have any questions or
comments, please don't hesitate to contact us at help@valueclick.com.
Sincerely,
Steven T.A. Carter
Vice President of Network Operations
ValueClick, Inc.
Last week we wrote to tell you about a great new money-making opportunity
available to you as a member of the ValueClick network - CPL pop-ups! The
response has been very positive, and many publishers are already enjoying
increased commissions as a result of implementing that product. In the
letter introducing that product, we hinted that there would be even more
great news coming soon, and here it is...
ValueClick is now offering CPM campaigns!
That's right - for the first time in our history, ValueClick is offering
advertisers the options of CPM-based banners, buttons and pop-ups for
their online marketing campaigns. This new development promises great
benefits to you:
*More Revenue Opportunities: This latest addition completes the full set
of online ad-pricing methods that ValueClick offers to website publishers
and advertisers. Whether it's a CPM, CPC, CPL, CPE or CPA campaign that
best fits advertiser objectives, they can come to ValueClick and our
strong network of publishers like you to get it done.
*Multiple Format Applications: The CPM product is very flexible - it can
be used for banners and our new pop-up product!
*Revenue-Sharing Arrangement: The new ValueClick CPM product works just
like others you may have had in the past. The advertiser pays based on
impressions served, and ValueClick shares a percentage of the revenue with
you, after deducting ad-serving costs.
*Auto-Enrollment: Since we believe that all of our publisher partners will
be interested in the opportunity of making more money, we've gone ahead
and auto-enrolled you in the CPM program. If you're interested in being
eligible for these campaigns, you don't need to do anything - you're
already enrolled. Instead, if for some reason you don't want to have CPM
campaigns on your site, you can opt out by sending an email to
help@valueclick.com with 'CPM opt out' in the subject line.
We are very proud of this new development, and we have already started to
promote it in the marketplace so we can all begin to make more money right
away. Our commitment is to constantly develop new products that are
attractive to advertisers and lucrative to our publisher partners.
We're always interested in your feedback -- if you have any questions or
comments, please don't hesitate to contact us at help@valueclick.com.
Sincerely,
Steven T.A. Carter
Vice President of Network Operations
ValueClick, Inc.
